Home Services
Marketing Leadership for Home Service Businesses Ready to Dominate Their Local Market
Problem
If you run a home services business, you’ve probably hit this wall
- Local market competition is fierce—and getting more aggressive every month.
- You’re relying heavily on referrals, word-of-mouth, or one or two marketing channels.
- Lead flow is inconsistent—some weeks are full, others are quiet.
- You’ve tried marketing agencies, but nothing feels coordinated or strategic.
- There’s no clear plan to scale beyond your current level.
- And ultimately, growth is still dependent on you and your network.
ROAR’s approach
How Roar Solves It
At ROAR CXO, we don’t just generate leads—we build a scalable local marketing engine for your business.
- Multi-channel local marketing leadership
- Strategic brand building in your service area
- Reliable lead flow systems
- Scaling beyond founder-dependent growth
HOW IT WORKS
The ROAR Proven Process
01
R – Reveal
We uncover what’s really happening—the wins, the waste, and the gaps holding growth back.
02
O – Order
We bring chaos into order—aligning goals, people, vendors, and budget so everything drives measurable growth.
03
A – Activate
We build your High Velocity Marketing Framework: a 12-month strategy, KPI scorecard, and action roadmap.
04
R – Run
We take the wheel as your Fractional CMO—leading execution, accountability, and strategy at high velocity.
Case Studies
The Results Speak For Themselves.
Bridgehaven Homes
From one channel to a full growth engine
Bridgehaven Homes is a real estate investment company focused on acquiring off-market properties through direct-to-seller marketing. Like many growth-stage investors, they had strong deal-making capabilities but lacked the marketing structure to match.
$3M
$975K
Spend
2,868
Leads
Wyohouses
They wanted marketing off their plate. And a real return
Two operators doing what a lot of growing operators do. Running the business and running the marketing. Approving creative between calls. Negotiating with vendors. Wondering, quietly, whether any of it was actually working.
$210K
Spend
$1.1M
Revenue
$3.3M
Projected Revenue
What operators say
Built on outcomes, not retainers.
Free Download
Local Lead Generation Blueprint for Home Services
Want to see exactly how your local marketing stacks up?
Download our Home Services Lead Generation Blueprint to discover:
- Where your current leads are coming from
- What channels you’re missing
- How to create consistent weekly bookings
FAQ's
Still Have Questions? We’ve Got You Covered
Do you specialize in local marketing for home services?
Yes. We focus on building strong local visibility through channels like Google Ads, SEO, Local SEO, and reputation management.